Sammy Guinness

Sammy Guinness

SENIOR MARKETING MANAGER

PROFILE

I’ve been in the marketing industry for 12 years, with a focus on digital marketing for the past six. I’m creative, solutions-driven a people's person and have worked on a wide range of projects and brands over the years, including; Mercedes-Benz South African and International, First National Bank, AUTTO - a nocode software solution, and Ozerlat - a Turkish Coffee brand. I’m always up for a challenge and seeing the ‘bigger picture’ and return on investement is what motivates me.

WORK

10/2018 – 01/2020

Senior Digital Marketing
Manager

99c

  • Client service
  • Strategy
  • Social media
  • Project planning
  • Direct Marketing (CRM)
02/2015 – 01/2018

Digital Account Manager

New Media

  • Content writing
  • CMS management
  • Client service
  • Social media management
  • Digital strategy
  • Video production

ACHIEVEMENTS

Digital marketing launch for the Checkers rewards

programme in South Africa

Fundamentals of Digital Marketing Google Certificate

Basic Photoshop course at Multi-Dimensions

Multi-media course with Christa Morrison

SEO Course with Web Growth

Social Media training with Dave Duart

EDUCATION

2009

National Diploma in Public
Relations Management

Cape Peninsula University of Technology

SKILLS

Digital Marketing Strategy Formulation
Social Media Content Creation
Keyword Research
Search Engine Optimisation
Market Research
Google Analytics & Social Platform Analytics
Social Media Management
Social Media Paid Advertising
Content Writing
Copywriting
Google Ads
Email Marketing
Hootsuite
Sprout Social

HOBBIES

Travel
Travel
Gratitude journaling
Gratitude journaling
Writing
Writing
Meditation
Meditation
Yoga
Yoga