Sammy Guinness
SENIOR MARKETING MANAGER
PROFILE
I’ve been in the marketing industry for 12 years, with a focus on digital marketing for the past six. I’m creative, solutions-driven a people's person and have worked on a wide range of projects and brands over the years, including; Mercedes-Benz South African and International, First National Bank, AUTTO - a nocode software solution, and Ozerlat - a Turkish Coffee brand. I’m always up for a challenge and seeing the ‘bigger picture’ and return on investement is what motivates me.
WORK
10/2018 – 01/2020
Senior Digital Marketing
Manager
99c
- Client service
- Strategy
- Social media
- Project planning
- Direct Marketing (CRM)
02/2015 – 01/2018
Digital Account Manager
New Media
- Content writing
- CMS management
- Client service
- Social media management
- Digital strategy
- Video production
ACHIEVEMENTS
Digital marketing launch for the Checkers rewards
programme in South Africa
Fundamentals of Digital Marketing Google Certificate
Basic Photoshop course at Multi-Dimensions
Multi-media course with Christa Morrison
SEO Course with Web Growth
Social Media training with Dave Duart
EDUCATION
2009
National Diploma in Public
Relations Management
Cape Peninsula University of Technology
SKILLS
| Digital Marketing Strategy Formulation | |
| Social Media Content Creation | |
| Keyword Research | |
| Search Engine Optimisation | |
| Market Research | |
| Google Analytics & Social Platform Analytics | |
| Social Media Management | |
| Social Media Paid Advertising | |
| Content Writing | |
| Copywriting | |
| Google Ads | |
| Email Marketing | |
| Hootsuite | |
| Sprout Social |
HOBBIES
